New Brunswick Who knew? Lower prices trigger higher sales at Cannabis NB Social Sharing Sales in December at government owned stores climb for the fourth month in a row Robert Jones · CBC News Cannabis NB experienced long lineups on the first day of legalized sales in October 2018 but those soon dwindled. Many consumers complained of high prices and continued to buy product on the black market. (Julia Wright / CBC) Cannabis NB’s website featured 121 discounts and other promotions on products this week including $5 pre-rolled joints from Edison, 33 per cent off the regular price (Cannabis NB) Neighbouring provinces like PEI had stronger sales and lower prices than New Brunswick in the first year of legalized cannabis retailing. Cannabis NB has closed those gaps considerably in recent months. (John Robertson/CBC) Former Cannabis NB President Brian Harriman said a better shopping experience, not low prices, would win consumers over from the black market. It didn’t work and in its first year Cannabis NB sales were 58 per cent below Harriman’s projections. (Maria Jose Burgos/CBC)
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