WeedMD Debuts New Color Cannabis Cultivar Black Sugar Rose in Ontario and Launches Terpene-Labelled Profiles

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WeedMD Debuts New Color Cannabis Cultivar Black Sugar Rose in Ontario and Launches Terpene-Labelled Profiles Article Stock Quotes (2) FREE Breaking News Alerts from StreetInsider.com! E-mail Address StreetInsider.com Top Tickers, 12/7/2020 1. GILD 2. FATE 3. DKNG 4. XPEV 5. SPY 6. ALLO Top News Most Read Special Reports Nasdaq hits record high; S&P 500, Dow open lower Dollar near 2018 lows as traders eye more US stimulus; sterling sheds 1% UBS Upgrades Boeing (BA) to Buy; Out-Year FCF Estimates Move Materially Higher Tesla (TSLA) Will Be the Largest S&P 500 Addition in History, But Most of the Upside is Priced In and Shares Could Trade Lower Post Inclusion - Morgan Stanley Oil falls on surging virus cases and U.S.-China tensions December 7, 2020 9:19 AM EST Tweet Share E-mail Get AlertsWDDMF Hot Sheet Price: $0.26 -3.7% Join SI Premium – FREE News and research before you hear about it on CNBC and others. Claim your 1-week free trial to StreetInsider Premium here. Acclaimed strain released via the Ontario Cannabis Store with other provinces coming soon Terpene-labelling affirms Company’s pledge to consumer education and product integrity WeedMD releases acclaimed strain under its Color retail brand via the Ontario Cannabis Store with more provinces coming. Terpene-labelling affirms Company's pledge to consumer education and product integrity.

WeedMD Inc. (TSX-V:WMD(OTCQX: WDDMF) (FSE: 4WE) (“WeedMD” or the “Company”), a federally-licensed producer and distributor of medical-grade cannabis, is pleased to announce it has commenced shipping its newest cultivar Black Sugar Rose to the Ontario Cannabis Store for sale to provincial retailers under the Company’s Color Cannabis adult-use brand.

As WeedMD’s first cultivar to carry a terpene profile listing, the indica-dominant hybrid whole flower product is currently available with a terpene profile of 3.6 per cent and THC level of 20 per cent. Packaged in nitrogen-flushed, Color-branded pouches, the Company is responding to the call for new cultivars, flower integrity, greater product diversity and less packaging. The move is also part of the Company’s commercial growth plan to enhance market appeal for its Color Cannabis brand and accommodate an ever-evolving, discerning national consumer base.

“Cannabis retailers and consumers are increasingly aware that cannabinoids only tell a part of a flower’s story,” said Angelo Tsebelis, Chief Executive Officer. “By adding terpene listings on our Color brands, we are providing consumers with important product data and information that will enhance their cannabis acumen and empower them to make more informed purchase decisions. Black Sugar Rose packs an impressive 3.6 per cent total terpenes and showcases our cultivation team’s time-tested commitment to quality-production.”

“Cultivating and releasing Black Sugar Rose in Ontario is a proud achievement and pays homage to WeedMD’s cultivation pedigree and tradition for excellence,” said Curtis Wallace, Head of Cultivation. “In selecting new cultivars, we took great care to complement our carefully selected Color Cannabis genetics and product line. This cultivar’s terpene and cannabinoid profile stands up alongside some of our most iconic cultivars, including our exclusively held, top-selling Pedro’s Sweet Sativa.”

Terpenes are organic compounds that make up the aroma and flavour of specific cultivars. Studies suggest that total terpene percentages dictate the intensity of aroma and potential to modify effects of cannabinoids. Moving forward, WeedMD expects to list total terpenes of each Color-branded dried flower product on its new packaging. Visit here to learn more about the value of total terpenes pertaining to WeedMD’s flower products and their terpene profiles.

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