Opinion: There’s a crucial need for unbiased, evidence-based cannabis education in Canada Daniel Davidzon: Frustrated by vague branding, industry insiders want Canadians to have easier access to trusted education Eugene Konarev, manager and brand creator of Highlife, displays a smell jar holding product at the cannabis retail outlet in Sudbury, Ont. on Friday May 24, 2019.John Lappa/Sudbury Star/Postmedia Network National Post Daniel Davidzon