Article by Sam Riches, Growth Op
The selection of medical cannabis products available through the Shoppers Drug Mart online portal will soon be increasing, thanks to Alberta producer Atlas Growers Ltd.
The Edmonton-based company will begin rolling out a line of smokeless products over the next few months, including transdermal patches, gels, tinctures and capsules.
“As a medicinal cannabis producer, Atlas is focused on providing patients with consistent, predictable and effective products. By introducing new smoke-free delivery methods, our aim is to offer products that take all aspects of health into consideration to improve the lives of Canadian medical patients,” Sheldon Croome, Atlas president and CEO, said in a statement.
Atlas, which has collaborated on research with Harvard Medical and the University of Alberta, recently finalized a distribution deal with Shoppers, which has more than 1,300 stores nationwide. The products are produced in partnership with U.S.-based Alternative Medical Enterprises, LLC, and will be sold under the Atlas Thrive banner.
“Canada is a mature market with medical cannabis first legalized in 2001 and adult-use recreational in 2018. Canadian consumers are sophisticated and well-versed on what’s available, and we know our products will stand out among the best,” Mike Smullen, chairman and CEO of Alternative Medical Enterprises, said in the statement.
In July, Shoppers and Toronto’s University Health Network announced a “first-of-its-kind” study to better understand how medical cannabis impacts various ailments. “We need the evidence to help us in prescribing the appropriate validated product, at the right dose, for the right patient,” said Toronto General Hospital’s Dr. Hance Clarke, who is leading the research.