Article by CBC News
Cannabis NB can give New Brunswick’s black market a run for its money, said CEO Brian Harriman — by introducing larger-format packages in the coming weeks and a more consistent product supply.
Despite concerns about higher pricing and product shortages, the retailer reported sales of nearly $945,000 within the first 48 hours of legalization.
Fredericton’s Cannabis NB location on Woodside Lane did a brisker business than any store in the province, moving $61,119 worth of product in the first 48 hours. By comparison, the Richibucto location saw just $26,826 in sales in the same two-day period.
While some stores performed better than others, overall “the model seems to be resonating really well with consumers in New Brunswick,” said Harriman.
The provincial cannabis authority is “evolving” by introducing bulk pricing in the coming weeks, he said.
A range of problems on the licensed producers’ ends, Harriman said, also interrupted the flow of products to some locations across the province.
Better bulk pricing ahead
Consumers have noted that Cannabis NB’s prices seem unduly expensive compared with those in neighbouring Prince Edward Island and Nova Scotia — in some cases by a dollar more per gram.