Article by PRWeb
MCI is pleased to announce that Lift & Co. Expo Toronto is currently set to take place May 27 – 30, 2021 at the Metro Toronto Convention Centre. Though Lift & Co. Corp (“Lift”) filed for bankruptcy earlier this month to manage its balance sheet liabilities, Lift’s key financial stakeholders have reaffirmed their current commitment and support to move forward with the 2021 event.
Pursuant to an existing agreement, the Lift & Co. Expos will be managed by MCI, a global leader in event management with North American offices in Toronto, Vancouver, Chicago, Dallas, and Washington DC.
“We look forward to producing Lift & Co. Expo at the Metro Toronto Convention Centre, the premiere cannabis event in the Canadian marketplace,” said Shawn Pierce, President, Strategic Events, Meetings & Incentives, MCI USA. “MCI will leverage our event strategy and execution expertise to ensure that Canada’s cannabis organizations will drive the industry conversation, showcase exhibitor brands, and bring attendees new and expanded content.”
The Lift & Co. Expo Toronto 2021 will engage buyers, sellers and consumers within the Canadian cannabis industry to forge new branding, networking and educational opportunities. Building on the core elements that have made Lift & Co. Expo Canada’s largest cannabis event, MCI will introduce significant enhancements, including expanded education programming with a sharp focus on the emerging trends of the cannabis industry and its impacts on stakeholders.