LCBO’s New Trailer Park Boys’ Booze Promoting Whisky and Weed? Premier Kathleen Wynne Says She’ll ‘Look Into it’

Article by Rob Ferguson, The Toronto Star


When you mix the Trailer Park Boys and whisky, what could go wrong?

The Ontario government is taking a second look at plans to start selling the east coast comedy troupe’s rye — Liquormen’s Ol’ Dirty Canadian Whisky — at LCBO stores across the province on Thursday.

While bottles have been sold in Newfoundland, Nova Scotia and elsewhere for over a year, the whisky’s cheeky website has raised eyebrows here over its liberal use of the f-word and advice to start drinking before 10 a.m. with a “six-paper joint” of marijuana.

Word of the online marketing campaign, which includes a drink called the Heavy Metal D—, caught Premier Kathleen Wynne by surprise Monday.

“I didn’t know about this,” she told reporters when asked about the website at a news conference on hospital parking rates. “None of that sounds particularly savoury to me . . . and dangerous in a lot of ways.”

Read full article here.

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