Article by Tamar Harris, Toronto Star
With just over 60 days to go until cannabis is legalized, Brent Parsons has found himself grappling with an ever-changing playing field.
“It seems like every two weeks there’s a big change,” said Parsons, who co-runs a Toronto-based website about cannabis news and events. “You can’t prepare, because it’s all unknown.”
One day after Premier Doug Ford announced plans to allow private cannabis stores by next spring, Parsons was attending the start of the three-day Marijuana Business Conference and Expo International in downtown Toronto.
More than 2,000 people from 31 countries are expected to attend the event, which is holding workshops on regulations and licensing, investments and science to help attendees learn how to navigate Canada’s soon-to-be-legal cannabis market.
Parsons and his brother run dankr.ca, a website that promotes cannabis events and products in Toronto. Arriving at the conference Tuesday, the brothers wore shirts that said “It’s 4:20 somewhere.”
Parsons said it’s been difficult to see how legalization will play out — and as a small company, they don’t have the financial or legal means that larger corporations may have to respond quickly to a changing landscape.