Article by Brendan Bures, The Fresh Toast via Growth Op
Everyone has a favourite flavour. Instinctually, each individual knows what that is, be it candy, soda or popsicles.
But that may change with cannabis edibles and beverages, as sales data shows certain flavours rise above the rest when it comes to consumers opening their wallets.
Headset Analytics identified 73 different flavours currently sold on the market, which can range from hibiscus to red velvet. By a large margin, customers purchase citrus-flavoured cannabis beverages and unspecified flavoured gummy edibles more than any competing flavoured product, the company’s data shows.