Blood For Cannabis? How Companies Are Thinking Outside Of The Box To Mark This 4/20

Article by Angela Stelmakowich, Growth Op

This coming week is all about 4/20, whether that be supporting the environment, building a new business  through a lofty contest, giving back to the community or advocating for safe and secure working conditions for all industry employees.

Spark up a doobie for the environment

Denver-based cannabis accessory brand Blazy Susan is going au naturel this 4/20 by partnering with One Tree Planted so that each order placed on its website during the month of April, which is Earth Month, translates to another tree being planted.

Blazy Susan estimates that, as part of the initiative, more than 1,000 new trees will be planted, contributing to One Tree Planted’s focus on global reforestation.

Beyond directing funds to One Tree Planted, brand staff will be participating at an in-person planting event in Denver.

Blazy Susan offers rolling papers (including pink ones), pre-rolled cones, smoking accessories, dabbing accessories, bundles and rolling trays (even a spinning one). Customers can save 20 per cent on EVERYTHING at blazysusan.com when using the code, April, at checkout, notes an Instagram post.

Whatever the differences among those who make up the Blazy Susan team, “there’s one thing we all have in common — a deep love and appreciation for Earth and our environment,” creating a healthier climate and promoting biodiversity, reports the company.

COVID-19 restrictions will keep members of the public at bay for the in-person planting event. Still, the hope is “this will be the start of a long and meaningful partnership between Blazy and One Tree Planted and that we will be able to plant thousands of trees in the coming years.”

B.C. pot shop takes flight with ‘Fly & Dine’ contest

Flight Cannabis Co. is soaring to new heights with a 4/20 contest that will see the recently opened Nanaimo, B.C. store gift some weed-loving winner with a fly and dine package for four people.

The contest kicked off Apr. 4, when the store opened its doors, and runs until — no surprises here — Apr. 20. Up for grabs is the Fly & Dine package that features a float plane tour of Nanaimo’s waterfront and the Southern Gulf Islands, including Newcastle Island Provincial Park, before coming back to earth to be treated to a fine dining experience in the city’s historic downtown.

Those wanting to take to the skies need only head over to the store’s website to subscribe and enter by Apr. 20, with the winner being notified via email and announced on social media. No purchase is necessary, but the winner must be at least 19 and be able to pick up their heavenly prize at the store.

Flower, pre-rolls, capsules, oils and topicals, drinks and edibles, vapes, concentrates and seeds are all on the menu at the store, designed to welcome, engage and learn, with a focus on B.C. producers.

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Ontario group campaigns for fair wages and safe working conditions

Working conditions for those in the cannabis industry will take centre stage with a new campaign that kicks off on Apr. 20.

According to the CBC, a group of cannabis workers in Hamilton, Ont. sees 4/20 as the perfect time to bring greater awareness to the industry’s working conditions and to inform individuals about their rights.

Under Ontario’s Occupational Health and Safety Act, workers have the right to participate, the right to know and the right to refuse work. The act “prohibits reprisals being taken against workers who exercise these rights.”

The United Weed Workers reports it has heard stories from industry workers about a lack of personal protective equipment “during COVID, their companies operating without a proper robbery and violence prevention strategy and promises of wages and benefits that do not manifest through proper company administration,” according to the CBC.

Read the full article here.