Article by Danielle Kubes, Lift News
Cannabis advocates have embraced the visual pull of Instagram, with accounts as diverse as any other topic on the platform. Some are aspirational, all floaty dresses and exposed brick walls; others are more informational, with macro photography and reviews of buds. And of course others are artistic, with ornate illustrations exploring various aspects of cannabis culture.
Because U.S. federal law prohibits cannabis, Instagram doesn’t allow users to sell or advertise weed. But they’re all good with promoting, educatingand expanding on the culture.
Jennifer Blakney, cannabis consultant, writer, educator and pastry chef, @blakeknees
Everything about Jennifer Blakney’s feed screams “cool French girl,” from her long dancer’s limbs folding over themselves as she blows smoke straight into the camera, to the yummy-looking, sometimes-infused macaroons interspersed throughout.
Matt Mernagh, activist, marketer, author, grower, @Mernahuana
It’s all about the bud for Toronto’s Matt Mernagh, author of Marijuana Smoker’s Guidebook: The Easy Way to Identify and Enjoy Marijuana Strains. He shoots no-nonsense pictures of his cultivation exploits along with his hairless cat, Max.
Natural Budz, Ontario clinic and vape lounge, @naturalbudz
Ontario’s Annelene and Tiara Sillet opened this cannabis vape lounge in Pickering last year. Natural Budz offer memberships which include entry, the use of pricey Volcano vaporizers and weekly meditation sessions. They post merch, educational info and curate budshots from top growers around the world.