Ottawa Sought Advice From Kids to Help Pick Cannabis Warning Symbol

Article by Rob Antle, CBC News

Ottawa sought advice from kids to help pick cannabis warning symbol Focus groups convened in 3 cities as part of research contract worth nearly $60K Rob Antle · CBC News

Health Canada tapped the opinions of children as young as five years old as it attempted to decide what warning symbol would work best in mandatory labelling of cannabis products when pot is legalized later this year.

The purpose of the symbol is to “prevent accidental ingestion of products containing cannabis, in particular by children and youth,” the January report to the department noted.

Earnscliffe Strategy Group won a contract worth nearly $60,000 to do focus group testing in three locations — Toronto, Vancouver and Quebec City.

The consultants interviewed children between the ages of five and nine, spoke with 10- to 12-year-olds and did focus groups with teens and adults.

The top choice of those surveyed was described as “attention-grabbing” and “foreboding” by focus group participants of all ages, according to the newly posted report.

Read the full article here.

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