Article by The Canadian Press
Ontario is launching a public awareness campaign to highlight the dangers of using recreational cannabis and promote social responsibility ahead of the legalization of marijuana next week.
Attorney General Caroline Mulroney said the ads will emphasize the province’s rules around the sale and consumption of pot, as well as measures to protect children and the community.
“Our message will remain clear,” Mulroney said Tuesday during a speech at Toronto’s Empire Club. “We will plainly tell Ontarians how our children, communities and roads will be protected, and how we will work to combat criminals.”
Mulroney said the advertisements will run next week in traditional media as well as on digital and social channels to reach a younger audience.