Beer brewed with marijuana, baking mixes concocted to bring out the unique flavours of cannabis oil and good, old-fashioned pot cookies: Canadian companies are creating them all, but it’s unclear when stores will legally be able to stock the edibles for recreational users.
Instead, business owners have been getting creative to manufacture, refine and sell their products.
Ottawa has pledged that recreational marijuana will become legal sometime this year and the Senate recently approved the pot legalization bill. But the federal government has said the sale of edible cannabis products will not be legal immediately.
That hasn’t stopped Canadian companies for entering the market.
Tim Moore, CEO of Toronto-based Xanthic Biopharma, thinks edibles are the preferred form of cannabis consumption for many people, in part because they’re portable, discreet and don’t carry the same stigma as lighting up a joint.
“Smoking has been somewhat vilified over the past few generations. And vaping has some issues,” Moore said. “We think (edibles are) going to become a big part of the business in Canada over the next couple of years.”
Products available in U.S.
His company has created technology that converts cannabis into a powder, and it works with licensed cannabis producers to make products such as drinks infused with THC, the active ingredient in marijuana.
Because of current Canadian laws, the products have only been available in parts of the Unites States.